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    • Home
    • GTM strategy
    • Enterprise GTM
    • US market entry
    • Media
    • Work with me
    • GTM Audit
  • Home
  • GTM strategy
  • Enterprise GTM
  • US market entry
  • Media
  • Work with me
  • GTM Audit

“A brand-native GTM strategist & operator who can sell complex (tech) products to enterprise buyers"

 Most professionals skew heavily toward either performance / numbers (SaaS GTM) or purely brand / creative (fashion, DTC) Very few sit comfortably in both—and even fewer do it across international retail + tech ecosystems. But hey, that's me 😎

The Story Engine

The Sparring Partner

The Sparring Partner

6 - 10 week for a clear framework


Purpose: Comprehensive brand and commercial framework, translating narrative into measurable growth, for sales and marketing.


Deliverables: Brand architecture, value proposition, go-to-market plan, implementation priorities and team set-up.

The Sparring Partner

The Sparring Partner

The Sparring Partner

3 - 6 months ongoing weekly support when launching


Purpose: Ongoing collaboration with internal teams to operationalize strategy and drive results across GTM, marketing, sales and partnerships.


Deliverables: Weekly availability (10 hrs), Monthly strategy sessions, performance tracking, and team enablement.

The Strategic Seat

The Sparring Partner

The Strategic Seat

Executive-level advisory, fractional C-suite (min 6 months)


Purpose: Senior counsel for C-suites, founders, or boards navigating transformation, funding, or market expansion.


Deliverables: Either advisory on a monthly basis, or a weekly presence (fractional role) as a hands-on executive 2-4 days/week.

GTM readiness review for Founders and Investors

A fast, C-level GTM and commercial pressure test to anchor how to approach the U.S. market.

This is a focused 2 weeks review for founders and teams preparing to launch, or currently struggling to translate product into commercial traction. We will assess Go-To-Market strategy, ideal customer profile (ICP), pricing, and competitive positioning from a buyer perspective. 

GTM Audit

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